📰 Media & Press Resources

Press Kit

Everything journalists, podcast hosts, and media professionals need to cover The Purple Wings story.

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Fast Facts

📚
135+
Lessons Available
🧠
1,000+
Quiz Questions
📊
15
Finance Categories
💜
100%
Free to Users
🏛️
501(c)(3)
Nonprofit Status
📍
Needham, MA
Founded

About The Purple Wings

The Purple Wings is a 501(c)(3) nonprofit organization founded by Shalini Jha in Needham, Massachusetts. Born during the COVID-19 pandemic when women faced unprecedented financial vulnerability, the organization delivers comprehensive, free financial literacy education designed specifically for women.

The platform offers 135+ lessons across topics including budgeting, investing, retirement planning, insurance, real estate, and navigating financial transitions like divorce or job loss — all available at no cost to users.

The Purple Wings serves women across Massachusetts and nationally, with a growing community of learners building financial confidence and independence.

Boilerplate Copy

The Purple Wings is a 501(c)(3) nonprofit organization empowering women through free financial literacy education. Founded in Needham, MA by Shalini Jha, The Purple Wings offers 135+ free lessons, 1,000+ quiz questions, and community support across 15 financial topics. The organization serves women at every life stage, from budgeting basics to advanced investment strategies. Learn more at thepurplewings.org.

Founder & Spokesperson

Shalini Jha, Founder of The Purple Wings

Shalini Jha

President & Founder, The Purple Wings

Shalini Jha founded The Purple Wings during the COVID-19 pandemic after witnessing firsthand how financial unpreparedness left many women vulnerable during times of crisis. A community leader and financial literacy advocate based in Needham, MA, she has built a free platform serving women across Massachusetts and beyond.

Book Shalini to SpeakFull Biography →

Speaking Topics

Shalini Jha is available for keynotes, panels, podcast appearances, and media interviews.

🎤Women & Wealth: Closing the Financial Confidence Gap
🎤Financial Literacy as a Social Justice Issue
🎤Building a Nonprofit Platform from Scratch: The Purple Wings Story
🎤Practical Budgeting for Women at Every Life Stage
🎤Investing Basics: Why Women are the Fastest-Growing Investor Group
🎤Navigating Financial Transitions: Divorce, Career Change & Widowhood
Request Shalini as a Speaker →

In the News

📰Feature Story

Program Encourages Women to Spread Financial Literacy Wings

Needham ObserverMarch 2023
📺TV Feature

Local Nonprofit Teaches Women to Take Control of Their Finances

Boston 25 NewsApril 2023
🌐Syndicated

The Purple Wings: Free Financial Education for Women in Massachusetts

Yahoo NewsMay 2023

Brand Assets

Use these assets in your coverage. Please follow our brand guidelines.

The Purple Wings Logo

Logo (PNG)

Transparent background, high resolution

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Brand Colors

Primary: #7C3AED · Secondary: #4338CA

Purple & Indigo Palette
🦋

Photo Library

Workshop photos, founder portraits

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Media Inquiries

For interviews, podcast bookings, quotes, or additional materials, reach out to our media team. We typically respond within 24 hours.

Media Contact
Shalini Jha
President & Founder
media@thepurplewings.org
Website
thepurplewings.org
Needham, Massachusetts
501(c)(3) Nonprofit
Send Media Inquiry →